Know our Food Campaign

Client

McDonald’s SA
Agency: Pacinamix

Campaign

There’s a myth that McDonald’s food is not real.To dispel the myths around McDonald’s food, we created a campaign that tells authentic human stories focusing farmers that supply food to McDonald’s.

Awards

McDonald’s Feel Good Marketing Awards 2020 Winner
– Best Food Quality

Kantar Awards
– Most Liked Ads Q3 – Q4 (2019) – “Beef Farmer”

Digital Design

Online Static Banners

Animated Web banners & Website

TV Commercials

KOF Chicken Farmer

KOF Beef Farmer

KOF Potato Farmer

Post-Production

KOF Launch Event

KOF Case Study